Local visibility for service-based businesses

Local SEO for Service-Based Businesses

Most local calls still come from Google Maps and organic search. If your services and service areas aren’t clear — and there’s no real proof behind them — you won’t show up. We focus on the basics done right so your business shows where people are actually looking.

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What you’re paying for

  • Google Business Profile work that actually moves rankings

  • Service + location pages built around real search intent

  • Proof built into the site (photos, reviews, jobs, service evidence)

  • Tracking so you can see calls, clicks, and lead flow

Local SEO is about visibility everywhere now

Google is still the main source of local calls — especially through the map pack — but the way people search is changing. When someone uses an AI tool to ask “who’s the best [service] near me?”, those systems lean on the same stuff Google trusts. If your website and Google Business Profile don’t clearly prove what you do, where you work, and why you’re legit, you get skipped.

Clear services + clear locations

We build service and location pages that match real search intent, so Google and AI don’t have to guess.

Maps + organic working together

We treat Maps as the lead engine and the website as the support system that makes Maps rankings stick.

We specialize in service businesses

When we work with a business, we don’t just tweak a few keywords and hope for the best. We actively build out the site so it’s obvious what you do, who you do it for, and where you do it. Then we back it up with proof and consistent Google Business Profile activity.

  • Clear service pages that match how people search

  • Location relevance without city-stuffing

  • Proof baked into the site so Google can trust it

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Proof-backed trust

Real jobs, reviews, photos, and service evidence are built into the site so your rankings aren’t hanging by a thread.

What we do every month

  • Website expansion: service pages and location pages built around real search intent

  • Internal linking + structure: pages connected so Google and AI understand service/location relationships

  • Google Business Profile: posts, photos, review replies, and ongoing activity

  • Proof layering: project photos, before/after, reviews embedded where they matter

  • Consistency cleanup: NAP, citations, service areas, and mixed signals that hold you back

  • Tracking: calls, forms, Maps actions, and what’s actually driving leads

This isn’t a one-time setup. It’s an ongoing system designed to feed Google and AI accurate, structured, proof-backed information over time.

Visibility

  • Google Business Profile management

  • Basic website optimization

  • Call & form tracking

  • Monthly reporting

Best for: Businesses that want to stay visible on Google.

Growth

  • Everything in Visibility

  • Monthly page builds or website updates

  • Citation maintenance

  • Social media guidance

  • Ongoing strategy & optimization

Best for: Businesses that want consistent calls and steady growth.

Optional Add-Ons

  • Local Services Ads (LSA) Management –

  • Google Ads Management –

  • Meta Ads Management –

Domination

  • Everything in Growth

  • Additional pages / landing pages

  • Stronger authority signals

  • Priority optimization & strategy

Best for: Competitive markets or businesses ready to outpace competitors.